Article

The Price Effects of Prohibiting Price Parity Clauses: Evidence from Global Hotel Chains

Peiyao Ma, Andrea Mantovani, Carlo Reggiani, Annette Broocks, and Nestor Duch-Brown

Abstract

Dominant platforms like Booking.com have often imposed Price Parity Clauses to prevent lower prices on alternative sales channels. We provide quasi-experimental evidence on the removal of these price restrictions in France in 2015 for three major global hotel groups. Our analysis reveals limited and non-significant price effects for rooms sold through consumer-visible channels, such as hotels’ websites or online travel agencies. However, we document a significant price reduction on sales channels not visible to consumers, such as direct offline bookings. Additionally, we identify a significant shift in the share of bookings from online travel agencies to the hotels’ direct offline channels.

JEL codes

  • D40: General
  • K21: Antitrust Law
  • L10: General
  • L42: Vertical Restraints • Resale Price Maintenance • Quantity Discounts
  • L81: Retail and Wholesale Trade • e-Commerce

Reference

Peiyao Ma, Andrea Mantovani, Carlo Reggiani, Annette Broocks, and Nestor Duch-Brown, The Price Effects of Prohibiting Price Parity Clauses: Evidence from Global Hotel Chains, The Economic Journal, May 2026, forthcoming.

Published in

The Economic Journal, May 2026, forthcoming