Working paper

Fake News: Susceptibility, Awareness and Solutions

Tiziana Assenza, Alberto Cardaci, and Stefanie Huber

Abstract

This paper quantifies the effect of a demand-side policy intervention to increase citizens’ willingness to pay to protect themselves from misinformation. We find that the average citizen lacks proficiency in identifying fake news and harbors an inflated perception of his/her ability to differentiate between accurate and fake news content. Increasing awareness by providing information about personal susceptibility to fall for fake news causally adjusts individuals’ beliefs about their fake news detection ability. Most importantly, we show that informing citizens about their personal susceptibility to fall for fake news causally increases their willingness to pay for the fact-checking service.

Keywords

Fake news; misinformation; personal susceptibility; fact checking; belief updating; willingness to pay; demand-side policy intervention; information provision experiments;

JEL codes

  • C83: Survey Methods • Sampling Methods
  • D83: Search • Learning • Information and Knowledge • Communication • Belief
  • D84: Expectations • Speculations
  • D91: Intertemporal Household Choice • Life Cycle Models and Saving

Reference

Tiziana Assenza, Alberto Cardaci, and Stefanie Huber, Fake News: Susceptibility, Awareness and Solutions, TSE Working Paper, n. 24-1519, March 2024, revised April 2024.

See also

Published in

TSE Working Paper, n. 24-1519, March 2024, revised April 2024