16–17 mai 2011
Toulouse, France
Plus d’informations à venir
Liste des communications
Howard Smith et Oyvind Thomassen, « A demand model for grocery categories », Séminaire INRA-IDEI "Competition and Strategies in the Retailing Industry", Toulouse, France, 16–17 mai 2011.
« Round Table : Strategies in the Retailing Industry », Séminaire INRA-IDEI "Competition and Strategies in the Retailing Industry", Toulouse, France, 16–17 mai 2011.
Kusum Ailawadi (Dartmouth College), « The Impact of Retailer's Corporate Social Responsibility on Price Fairness Perceptions and Loyalty », Séminaire INRA-IDEI "Competition and Strategies in the Retailing Industry", Toulouse, France, 16–17 mai 2011.
Fabian Bergès (Toulouse School of Economics) et Sylvette Monier-Dilhan (Toulouse School of Economics), « Retailers' advertisement strategies towards competitors », Séminaire INRA-IDEI "Competition and Strategies in the Retailing Industry", Toulouse, France, 16–17 mai 2011.
Paul Dobson (Loughborough University Business School) et Michael Waterson (University of Warwick), « Chain-store Competition: Customized vs. Uniform Pricing », Séminaire INRA-IDEI "Competition and Strategies in the Retailing Industry", Toulouse, France, 16–17 mai 2011.
Oscar Gonzalez-Benito (University of Salamanca), « Competitive effects of Private Labels: the role of positioning », Séminaire INRA-IDEI "Competition and Strategies in the Retailing Industry", Toulouse, France, 16–17 mai 2011.
Juan Luis Jimenez (University of las Palmas de Gran Canaria), Andrés Gomez-Lobo (Universidad de Chile) et Jordi Perdiguero (Universitat de Barcelona, GiM & IREA), « Entry Under Quality Uncertainty: Lessons from Supermarkets », Séminaire INRA-IDEI "Competition and Strategies in the Retailing Industry", Toulouse, France, 16–17 mai 2011.
Jens-Peter Loy (University of Kiel), « Price Promotion and Brand Loyalty: Empirical Evidence for the German Ready-to-Eat Cereal Market », Séminaire INRA-IDEI "Competition and Strategies in the Retailing Industry", Toulouse, France, 16–17 mai 2011.
Lars Meyer-Waarden (Strasbourg University), « Retail loyalty program effects: Self-selection or purchase behavior change? », Séminaire INRA-IDEI "Competition and Strategies in the Retailing Industry", Toulouse, France, 16–17 mai 2011.
Stéphane Turolla (INRA, Rennes), « Spatial competition in the French supermarket industry », Séminaire INRA-IDEI "Competition and Strategies in the Retailing Industry", Toulouse, France, 16–17 mai 2011.