Référence
Fabian Bergès, « Coupons: The Choice of the Promotional Vehicle by the Producer », The 4th INRA - IDEI Conference: Industrial Organization and the Food Processing Industry, Toulouse, France, 22–23 juin 2000.
Publié dans
The 4th INRA - IDEI Conference: Industrial Organization and the Food Processing Industry, Toulouse, France, 22–23 juin 2000