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Arnaud Reynaud
sous la direction de Katherine A. Daniell, Quentin R. Grafton, Céline Nauges, Jean-Daniel Rinaudo et Michael B. Ward, 2015
Maria A. García-Valiñas et Arnaud Reynaud
Jen Schradie
sous la direction de Stephen Coleman, Edward Elgar Publishing, chapitre 5, 2015
Franck Portier
vol. 29, 2015, p. 265–278
Astrid Hopfensitz
sous la direction de Morris Altman, ABC-CLIO, 2015
Bruno Jullien et Simon P. Anderson
sous la direction de Simon Anderson, David Stromberg et Joel Waldfogel, vol. 1, chapitre 2, 2015, p. 41–90
This chapter focuses on the economic mechanisms at work in recent models of advertising finance in media markets developed around the concept of two-sided markets. The objective is to highlight new and original insights from this approach, and to clarify the conceptual aspects. The chapter first...
Katherine A. Daniell, Quentin R. Grafton, Céline Nauges, Jean-Daniel Rinaudo et Michael B. Ward (éds.)
2015
F. Amblard, Adrien Blanchet, B. Gaudou et F.J Miguel
Springer, 2015
Claude Crampes et Thomas-Olivier Léautier
18 décembre 2015