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X-WR-CALNAME;VALUE=TEXT:TSE
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TZID:Europe/Paris
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DTSTART:20241027T030000
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UID:calendar.136577.field_date.0@www.tse-fr.eu
DTSTAMP:20260717T182911Z
CREATED:20250115T161001Z
DESCRIPTION:Matthieu Lapeyre\, “Case Study: What could have been the potent
 ial impacts of the French private TV channels' merger and market developme
 nts since its abandonment”\, TSE Campus talk\, Toulouse: TSE\, March 13\, 
 2025\, 17:00–18:00\, room Auditorium 3 JJ LAFFONT.\n\nCome and join us for
  an engaging session as we delve into the case study of the highly debated
  merger between TF1 and M6\, two giants of the French television landscape
 . Discover the strategic motivations behind this ambitious project and the
  reasons that led to its eventual abandonment at the end of 2022.\n\n \n\n
 But the story doesn't end there. We'll provide an in-depth overview of the
  advertising market's evolution since the merger fell through. How have br
 oadcasters and advertisers adapted? What new trends and challenges have em
 erged? Whether you are curious about media strategies\, market disruptions
 \, or the future of television advertising\, this conference promises to p
 rovide valuable insights and foster lively discussions.
DTSTART;TZID=Europe/Paris:20250313T170000
DTEND;TZID=Europe/Paris:20250313T180000
LAST-MODIFIED:20250307T011001Z
LOCATION:Toulouse: TSE\, March 13\, 2025\, 17:00–18:00\, room Auditorium 3 
 JJ LAFFONT
SUMMARY:TSE Campus talk
URL;TYPE=URI:https://www.tse-fr.eu/seminars/2025-case-study-what-could-have
 -been-potential-impacts-french-private-tv-channels-merger-and-market
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